I want you to see this collection by MA Kingston Womenswear Graduate Mayada Khammu which was recently showcased at this seasons London Fashion Week. Named after rappers,dictators, badboys and girls, the eye catching pieces for the debut 'Youngblood' captures the essence of today's society and Mayadas strong connection with her Jordan roots. A favourite of mine is the 'Biggie' jacket.( Top photo) Hooded fly zip leather with jet pocket and plate detail. Juicy. All details, from the boots to the brass necklaces, crosses, spikes and medallions fit perfectly for the overall collection.
Mayadas inspiration behind her collection:
"‘YOUNG BLOOD’ is a reflection of the political voice of these second generation British-Arabs. As the dictators had their rise in the 80s, their fall is now with the Arab Spring, as the young generation is fighting against the old constraints and shaping a new reality."
This collection tells the tale of the New Age nomad, with roots in two different worlds. “We want to hold on to our Arabic culture, while at the same time moving forward with the times,” says May. "The modern and the traditional are represented through the contemporary shapes, conventional techniques and detailing. "
‘YOUNG BLOOD’ is about creating ones own identity and fashioning a unique style. “I want to move away from the disposable fashion culture of today, where everyone ends up looking the same,”
This collection tells the tale of the New Age nomad, with roots in two different worlds. “We want to hold on to our Arabic culture, while at the same time moving forward with the times,” says May. "The modern and the traditional are represented through the contemporary shapes, conventional techniques and detailing. "
‘YOUNG BLOOD’ is about creating ones own identity and fashioning a unique style. “I want to move away from the disposable fashion culture of today, where everyone ends up looking the same,”
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